In the third episode, Rana Daoud takes a look at content produced by the Arab media.
Whereas content creation used to be reserved for the media and academic and literary institutions, it has become increasingly accessible to the average Internet user thanks to the development of various communication technologies.
For the media, the challenge is to succeed in creating quality content that is both accessible and appealing to Internet users. Shaikha Al-Bahawed underlines the difficulty of offering texts that are ' too long', or that touch upon sensitive or taboo topics, to a sometimes reluctant audience.
The contributors also discuss the diversity of available publication formats, and the relationship between format and digital content. Depending on the nature of the information conveyed, the content " imposes its format", says Jonathan Dagher. From text to video, via images and podcasts, digital content is now presented in a multitude of ways.
Episode guests, in order of appearance:
Shaikha Al-Bahawed, Editor-in-Chief of Al Manshoor.
Jonathan Dagher, journalist and producer at Megaphone.
Shahd Bani Odeh, producer and editor at Kerning Culture.
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